What makes people click "apply now"
Really cool data on the impact culture, comp, and a few other things have on whether an applicant will click apply on a job posting.
As I'd imagine, culture was number one but I was VERY surprised to see comp and salary that low. Not sure if that's related to the type of role or not but would be interesting to see the data sliced to account for it.
- Company culture is the leading driver of applicants per job posting.
- Big Tech companies receive the highest number of applications on their postings.
- Creative jobs received the highest concentration of applicants during this time.